Merchandise Design
Posters, Merch & ILLUSTRATION
These concert posters, characters, graphic tee and stage projection were designed for 538 Street, a surf-hop band based in Vancouver, BC. Retro-characters of band members, Jake and Sam, emerged in a 1930s cartoon mascot style. All posters were designed to be printed and copies were formatted to be used as Instagram posts and stories.
Brand Identity
Logos, labels & landing page
Plantlets is a micro greens brand founded by Sarah, a passionate foodie turned entrepreneur. Their mission is to bring the freshest, most nutrient-packed micro greens to your table. In response to Plantlet's social media call out asking for a logo and product labels that captures their commitment to quality and sustainability, I delivered. I designed brandmarks and interchangeable logos for the company along with some sample product labels comprised of 100% recycled paper, eco-friendly inks and biodegradable glue. You'll also find a sample landing page for the company's website consistent with the brand's visual identity.
During my time as a student at Okanagan College, I founded an co-founded art club with my friend An. Inspired by a classic painter's pallette, I created a colourful and fun logo for us!
Illustration
STICKERS
Probably one of my favourite projects to date has been designing stickers for the lovely entrepreneur, Amy, at West of Wild Tea Co. I wanted to capture the liveliness of her special tea blends. The plants featured in the design (left to right) are chamomile, lavender, black tea leaves, rose bud, and fresh mint!
colouring pages
My family have been die-hard Bean Scene Coffee Works for as long as I can remember. Hot chocolate (kids temp) with a party on top was my go-to order throughout my childhood. It was so fun to order! What's a party you ask? That's a Bean Scene secrete that I could only try to recreate. The goal of this project was to create an innovative marketing strategy to increase the family-friendliness of their head quarters location. This was a self-driven initiative and I still have yet to pitch the idea to management...one day!
Commercial window painting
seasonal, Indoor & outdoor
I love planning and executing window murals! It was fun interacting with all the pups coming in and out of The Dog Groomery and Social Pets as I was painting.
Content Creation
The following social media posts were developed for Posthuman Decor's Instagram page to encourage engagement, announce events, introduce new products, and explain features and benefits.